Po.et, a blockchain startup that allows content creators to create time-stamped titles for their written, visual and audio work, has announced Jarrod Dicker, who has held positions at the Washington Post, Time Inc. and Huffington Post, as its new CEO.
It may be the perfect match. Po.et wants to change the way content creators manage their work and Dicker has a history of ushering traditional news outlets into the digital age, so they are not solely reliant on advertising and subscriptions.
Dicker left his position as VP of innovation and commercial strategy at the Washington Post to join Po.et.
“At Po.et, we are constructing what this industry needs — a new environment where creators are paid for what they can do instead of what is required of them by an old and broken paradigm,” he wrote in a blog post announcing the move. He explained that he left his former position at the Post because “I believe in that future.”
Dicker’s role at Po.